The Media Cooperation Forum, recently held in Xinjiang, brought together media representatives from the Shanghai Cooperation Organization (SCO) member states to deepen regional collaboration and dialogue. This gathering provided a vital platform for journalists and media professionals to exchange perspectives, confront shared challenges, and identify new opportunities that can enhance cooperation within the SCO framework. Participants underscored the critical role of media as a bridge fostering mutual respect and understanding among diverse cultures while supporting collective development goals.

Central to this year’s forum was the unveiling of an extensive public opinion survey, designed to capture citizens’ views on regional integration and progress. The survey highlights several key themes:

  • Unified Economic Ambitions: A large portion of respondents advocate for stronger economic ties across borders.
  • Embracing Digital Innovation: There is widespread support for harnessing advanced technologies to improve communication infrastructures.
  • Cultural Connectivity: Many emphasize expanding cultural exchange programs as a means to build trust and solidarity.

This data offers valuable insights into how coordinated media efforts can underpin broader developmental strategies within SCO countries by aligning messaging with public expectations.