– How can women entrepreneurs network and build connections through the Yashaswini Initiative launch event on July 19 in Jaipur?
Empowering Women Entrepreneurs: MSME’s Yashaswini Initiative kicks off in Jaipur on July 19
Women entrepreneurship is on the rise, with more and more women venturing into the business world and making a mark for themselves. Recognizing the importance of supporting women entrepreneurs, the Ministry of Micro, Small, and Medium Enterprises (MSME) has launched the Yashaswini Initiative, aimed at empowering and encouraging women to start and grow their businesses.
What is MSME’s Yashaswini Initiative?
The Yashaswini Initiative is a program launched by the MSME Ministry to provide support and assistance to women entrepreneurs in India. The initiative focuses on providing training, mentorship, access to finance, and market linkages to women entrepreneurs, helping them overcome the challenges they face in starting and running a business.
Key Features of the Yashaswini Initiative:
- Training programs to build entrepreneurial skills
- Mentorship from successful women entrepreneurs
- Access to credit and finance through tie-ups with banks and financial institutions
- Market linkages to help women entrepreneurs reach a wider audience
The Launch in Jaipur on July 19:
The Yashaswini Initiative will kick off in Jaipur on July 19 with a grand event that will bring together women entrepreneurs, industry experts, and government officials. The launch event will include panel discussions, interactive sessions, and networking opportunities for women to connect with each other and learn from each other’s experiences.
Benefits of the Yashaswini Initiative:
The Yashaswini Initiative offers women entrepreneurs a range of benefits that can help them succeed in their businesses:
- Access to training and mentorship to enhance entrepreneurial skills
- Opportunities to network and build connections with other women entrepreneurs
- Support in accessing finance and credit to grow their businesses
- Market linkages to reach a wider customer base
Practical Tips for Women Entrepreneurs:
For women looking to start their own businesses, here are some practical tips to keep in mind:
- Identify a niche market and a unique selling proposition for your business
- Build a strong support network of mentors, advisors, and fellow entrepreneurs
- Invest in continuous learning and skills development to stay ahead in the market
- Stay resilient and adaptable in the face of challenges
Case Studies of Successful Women Entrepreneurs:
There are many inspiring stories of women entrepreneurs who have succeeded in their businesses despite the odds. Here are some examples:
| Name | Business | Success Story |
|---|---|---|
| Shradha Sharma | YourStory | Started as a one-woman show and grew it into India’s leading media platform for entrepreneurs |
| Kiran Mazumdar Shaw | Biocon | Built a successful biopharmaceutical company from scratch and is now a billionaire entrepreneur |
In Conclusion:
The MSME’s Yashaswini Initiative is a step in the right direction towards empowering women entrepreneurs in India. By providing them with the support, training, and resources they need to succeed, the initiative is helping women break barriers and achieve their entrepreneurial dreams. With the launch in Jaipur on July 19, the Yashaswini Initiative is set to make a meaningful impact on the lives of women entrepreneurs in the region.
The Ministry of Micro, Small and Medium Enterprises Introduces ‘Yashaswini’ Initiative to Support Women Entrepreneurs
Jaipur, Rajasthan, July 19 – In a bid to empower and uplift women entrepreneurs nationwide, the Ministry of Micro, Small, and Medium Enterprises has rolled out a new initiative known as ‘Yashaswini’ under the ‘Empower Her Udan’ campaign. The launch of this initiative took place on July 18, with the first phase set to kick off in Jaipur on July 19.
Ankita Pandey, the Director of MSME, revealed that approximately 600 women entrepreneurs from the state will be taking part in the event held at the Rajasthan International Centre. The primary goal of this initiative is to provide formal education to women engaged in commercial enterprises while also engaging them with the various MSME schemes available to them.
According to Pandey, women entrepreneurs can visit different stalls at the center to access resources aimed at enhancing their skills in enterprise management. These resources cover areas such as training, capacity building, capital utilization, market access, product development, and digital marketing strategies.
Furthermore, Pandey emphasized that the ‘Yashaswini’ initiative is not a one-time event but rather a continuous process. Workshops will be conducted at local MSME organizations to provide ongoing training and support for the development of women entrepreneurs in the region.
The event in Jaipur will see the participation of prominent figures such as Union Minister for MSME Jitan Ram Manjhi, Union Minister of State for MSME Sobha Karandlaje, Chief Minister of Rajasthan Bhajan Lal Sharma, and State Cabinet Minister Colonel Rajyavardhan Singh Rathore. This collaborative effort underscores the government’s commitment to fostering women’s entrepreneurial growth and success in the country.
